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Talking heads praise WindowGain
Monday, June 16, 2008
Following on from our previous work with WindowGain; building websites, emailers, presentations and a series of eye-catching HD movie adverts, we have since been asked to produce a Vox Pops to observe peoples’ response to their dramatic new form of advertising. To be used both on their website and as part of their interactive ratecard that can be sent by direct mail to media agencies and other potential customers. Our Vox Pops revealed how WindowGain’s display appealed to passers-by and was able to really catch their attention with its innovative approach.
...revolutionising outdoor media with its 102 square foot high-definition screen.
Originally aimed at providing ‘street-wise’ impact media to the US, WindowGain has expanded to the UK and is now revolutionising outdoor media with its 102 square foot high-definition screen in the renowned Bluewater shopping centre in Kent. The audio/visual display attracts a demographically varied range of people who marvel at the vibrant animated projections onto unused shop windows. More of these exciting new HD screens can be seen around the country in such locations as Nottingham, Milton Keynes, Belfast, Sheffield, Northampton and Ipswich.
With the average year at Bluewater seeing just under 30 million visitors, this original and contemporary idea by WindowGain delivers a modern and dynamic approach to outdoor advertising that reaches a vast audience through a medium that appeals to all markets and sectors. Aside from the benefits of maximising customer exposure, WindowGain advertising can also be updated as often as is needed, allowing advertisers to be responsive to changes in market conditions.
“With such a novel approach to outdoor media, we were thrilled that Lawrence & Pierce were able to compliment our modern idea with such a fresh new marketing style that successfully caught the attention of our target audience. They fully understood both our product and our company, making for a very pleasant and comfortable working relationship,” said Simon Russell, Managing Director of WindowGain.
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November 2008
Lawrence & Pierce win contract with Northern Ireland transport giant
Monday, November 10, 2008
Lawrence & Pierce, are celebrating after winning the brand development contract for Translink NI, following a tender process and four-way pitch.
September 2008
Introducing innovative incorporatewear
Tuesday, September 16, 2008
Lawrence & Pierce were recently asked by incorporatewear to produce a new branding concept and improve their on-line presence
Brand Refresh for the Wash House
Monday, September 08, 2008
Working with The Wash House, we have developed new company branding and marketing campaigns, which encapsulate their excellent customer service
July 2008
£500,000 contract for 2CQR in South Wales
Monday, July 28, 2008
Lawrence & Pierce handle 2CQR’s PR and were asked to write a press release explaining the collaboration and promote the £500,000 contract win.
Training travellers on the benefits of rail
Monday, July 14, 2008
We were asked to produce for First TransPennine Express offline press adverts, which illustrated travelling by train as a superior financial decision to travelling by car, for customers across the North of England and Scotland.
June 2008
Ever wondered what was under the mat?
Friday, June 27, 2008
Searching for a fun way to introduce potential clients, the ‘Under the Mat’ concept is an appealing, humorous promotional tool.
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Lawrence & Pierce | Marketing Communications
3 Canalside, Canal Street, Nottingham, NG1 7ET, United Kingdom
Tel: +44 (0) 115 950 6862 | Fax: +44 (0) 115 955 1141
Enquiries: |
Registered in England No.2314833 | Registered office: Sherwood House, 7 Gregory Boulevard, Nottingham, NG7 6LB
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